Age Awareness collected all its data from focus groups where the majority of people would fit into the 65+ years demographic. There was a total of 3 focus groups held based in the Dundalk Area, which totaled up to 28 participants overall. The focus groups involved were Dundalk Orchestra, Glenn Dimplex and Dromintee GAA. For each focus group there was a laptop and tablet running the interactive demo so any participants could get involved and give it a try. Accompanying this was a quick questionnaire which looked to gather data on how these participants aged 65+ felt about the internet and technology, and would they be willing to learn if there was help or support provided. Progress made through each of these focus group was successful with majority of participants willing to contribute and get involved.
With the data collected from the research demographic the findings was then taking and partnered with a questionnaire which was aimed for our target audience.